Tuesday, January 01, 2008

It's name... is Facebook

First, check out this commercial from 2003:



That's one of my favorite television commercials. It makes its point elegantly, and the point it makes is one that is meaningful to me.

A few weeks ago, I began to dive into Facebook. I signed up for an account a while ago (maybe a year or so), but only because I'd received an invitation from a family member. Over the past year, I dutifully accepted all of the friend requests that came my way, but I never logged in and played around.

Facebook represented something that had no meaning to me.

But clearly, Facebook has a significant amount of meaning for a lot of people- particularly people who are younger, smarter, and more plugged in than I am.

So, I've taken the plunge, and I'm sitting Facebook down and teaching it about my friends and my interests. And the more I think about all of this, the more excited I become about a world in which the information I want to share can be shared, and connections made, and networks developed.

Let's see where we are a year from now.

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